Account Setup Fee: $250 (Call us to discuss waivers)
Platforms Covered: Google Search Network, Google Display Network, Bing PPC Networks
Services Included:
Initial Campaign Strategy
Ad Creation & Development
Ongoing Keyword Research & Optimization
Dynamic Keyword Insertion
Single Account Manager
Geotargeting & Location Exclusions
Results Analysis & Reporting
Google Text Retargeting
Campaign Tracking with Installation Codes or Google Analytics
Custom Rule-Based Bidding
Up to Two Hours of Consultation per Month
PPC Management Services FAQs
What are PPC management services?
PPC management involves overseeing a business’s ad spend, creating ads, and optimizing bids and keywords to place your product or service at the top of search results.
How much do PPC management services cost?
Costs can range from $500 to $10,000+ per month, depending on the scope and complexity of the campaigns.
What does PPC stand for?
PPC stands for pay-per-click, where you only pay when someone clicks on your ad.
What does a PPC consultant do?
A PPC consultant provides guidance and strategy for your campaigns, but the execution is handled by a PPC services team.
Results
What campaign results can I expect?
You can expect increased brand visibility, website traffic, and a boost in leads or sales.
How much traffic can I expect?
Traffic depends on your target audience size and ad budget. More investment generally leads to higher results.
How many conversions can I expect?
Conversions vary, but we monitor and optimize your campaigns for continuous improvement.
Is it expensive to advertise on search engines?
Advertising on Google can be costly, but we help you maximize ROI by focusing on the lifetime value of a customer and setting a budget accordingly.
Contract & Setup Fees
How long are the contracts?
We start with a 3-month contract, transitioning to a month-to-month basis thereafter.
Are there setup fees?
Yes, there is a one-time setup fee.
Services & Working Together
Who will be working on my account?
You’ll be assigned a dedicated Customer Success Manager with expertise in paid search and experience in your industry.
How will you learn about my business?
We’ll gather insights through an in-depth questionnaire and an onboarding call.
How will you create ads that fit my business?
We tailor ads by reviewing your questionnaire, brand guide, and any other provided materials.
Do I need to provide content?
No, but we’ll gladly use any content you provide.
Will my campaign be monitored?
Absolutely. Your Customer Success Manager will monitor your campaigns daily, making adjustments as needed to optimize performance.
Why is PPC management important?
Effective PPC management helps you allocate your ad budget efficiently, increasing your return on investment.